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Sunday, March 8 • 11:15am - 12:30pm
Beauty Below the Belt: Intimate Health [Provider # CEP14813 approved by the CA Board of Registered Nursing for one contact hour]

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Since the advent of the “O” shot taking the world by storm there has been a growing interest among men and women towards a more satisfying and holistic approach to intimate health. No longer limited to just women there is a growing number of treatments and options for both sexes. Intimate health and beauty services are not restricted to a medical spa, there is a role for estheticians, laser hair removal technicians, waxing professionals and massage therapists.
Key Points:
A. growing market for services; post childbirth, menopause and mano-pause, cancer survivors
B. The market is for both men and women – and is growing
C. Developing a full suite of services
1. Medical: Vaginal rejuvenation, men’s services, injections: P shot, O shot, fillers HRT options
2. Aesthetic: waxing and bleaching, LHR
3. Massage: Relaxation, supporting menopause, fertility
D. Retail: Home devices and home care

avatar for Patti Biro

Patti Biro

Owner, Patti Biro and Associates
Author, consultant, spa cheerleader and coach, Patti Biro may have been one of the youngest spa owners on record. A lifelong love affair with all things spa and wellness began after starting a backyard spa with two sisters in her neighborhood. From day spas to resorts, hotels to medical... Read More →
avatar for Elizabeth McRae, MD

Elizabeth McRae, MD

Medical Director, McRae MD Medical Laser Spa
Dr. Elizabeth McRae has been board certified by the American Board of Internal Medicine since 1991. She graduated from the University of Oklahoma Health Science Center where she received her Medical Degree. Dr. McRae received her internal medical training as part of the LSU Charity... Read More →

Sunday March 8, 2020 11:15am - 12:30pm EDT